Microsoft may soon offer gamers a way to launch a free, ad-supported version of its Xbox Cloud Gaming service, giving players limited access to game streaming without a paid subscription. However, there’s a catch!
After sparking backlash over a hefty 50% price hike for its Game Pass Ultimate subscription, the Redmond giant seems to be exploring a more wallet-friendly alternative: a free, ad-supported version of Xbox Cloud Gaming.
According to The Verge , the new tier — which recently came out of beta — is already being tested internally with Microsoft employees. The free version would allow users to play selected owned titles, a few Xbox Retro Classics, and games included in the company’s Free Play Days promotions. The best part is that one does not need a Game Pass subscription to access it.
There is a Catch
Currently, all three paid Game Pass tiers provide unlimited cloud gaming, though cheaper tiers have longer wait times. It’s safe to assume that the free version — with its built-in ads — will come with longer waits too.
If Microsoft pulls this off, the ad-supported tier could help the company attract new users and retain players who are put off by rising subscription costs, while expanding its cloud gaming ecosystem.
