Alphabet Shares Fall 4% Amid Reports Of Samsung Replacing Google To Microsoft Bing Search
Google’s parent company Alphabet Inc. on Monday fell as much as 4% following a report that South Korea’s Samsung Electronics may replace Google search with Microsoft’s Bing as its default search engine on its devices. The report published by the New York Times over the weekend highlights the growing challenges Google’s $162-billion-a-year search engine business faces from Microsoft-owned Bing. Bing, once a minor player has recently risen to prominence after Microsoft incorporated ChatGPT’s artificial intelligence (AI) features in its Bing search engine to help answer user queries....